Department of Communication Studies
1997
吳慧雯、陳凱欣、傅若茵:一條大樓梯 凝聚傳理人Buji NG, Helen CHAN & Barbara FU: A staircase that links to all COMM people
傳理系公關廣告主修1997年畢業生COMM PRA major graduates, 1997
位於「舊校」的大樓梯,對於其他人來說可能只是上課的必經之路而已,但是奧美集團廣告創作總監吳慧雯、城泉市場發展總監陳凱欣、以及資深廣告人傅若茵將其稱之為「我們的小社區」,是她們在浸大求學時最寶貴的回憶。儘管離校多年,三人亦不忘回饋母校。現時,傅與陳均在校擔任兼職講師,而吳去年亦協助拍攝傳播系宣傳影片,將自己所學所得傳承給師弟妹。A staircase may mean nothing more than a road to ordinary people, but for COMM people, it means a lot. Creative Director of Ogilvy & Mather Buji NG, Business Development Director of Urban Spring Helen CHAN and advertising expert Barbara FU came back to the staircase full of memories after many years, talked about their young and joyful school days at COMM. Even Helen, Buji and Barbara graduated years ago, they never forgot to contribute their most to school. Barbara and Helen taught at school as part-time lecturers and Buji took part in the production of School of Communciation Studies promotional video last year.
文/鄭皓駿、徐嘉蔚、廖凱頤、 繆浩然、黃杏婷
編/羅子豐
樓梯,對普通人來說,可能只是一條人來人往的平凡道路。但對香港浸會大學的傳理人而言,卻有著不一樣的意義。奧美集團廣告創作總監吳慧雯、城泉市場發展總監陳凱欣、以及資深廣告人傅若茵,相隔多年,再次回到這條滿載回憶的大樓梯,細訴那些年的青䓤歲月,懷緬昔日於浸大就讀傳理系的美好時光。
回憶大學生涯 難忘樓梯情懷
要數在浸大求學時最寶貴的回憶,三位同是畢業於1997年的同學不約而同地指向位於「舊校」的大樓梯。對她們而言,大樓梯不僅是上課的必經之路,更是彼此歇腳的好地方。她們將其稱之為「我們的小社區」,每天促膝談心,風雨不改。傅指出,不同專修的同學都會聚在此交流,分享看法。除了吃喝玩樂,也會討論時事。傅更直言:「傳理系擁有濃厚的學術氛圍,無論修讀電影,公關廣告,還是新聞的,作為傳理人,都會有意識去關心社會,為其出一分力。」
傳理人 脈搏相連
儘管離校多年,三人亦不忘回饋母校。現時,傅與陳均在校擔任兼職講師,而吳去年亦協助拍攝傳播系宣傳影片。陳認為:「這就是一種傳承。」身旁兩位「老友」亦紛紛點頭和應。問到浸大傳理有何優勢?她們異口同聲地說:「人脈。」陳表示,在招聘實習生時,都會先問問傳播系老師有沒有學生介紹。「在職場上,每每遇到校友,都有種說不出的親切感,大概是一種傳理味。」作為創作總監的吳,亦表示十分期待能夠與師弟師妹合作。「與傳理人做事時會自動連繫在一起,有著一致的目標。」
跨越半個世紀 延續傳理傳奇
邁向金禧的傳理學院,在半世紀的康莊大道上,孕育出不少傑出的傳理人才,一切名望及口碑皆得來不易。「由零到現在,傳理學院為傳播界培育了不少中堅份子。」符表示,傳理學院有如水一樣,生生不息,縱使經歷時代轉變,但一直沒有退卻。「浸大不能缺了傳理,正如人不能缺少水一樣。」她期望,傳理學院能夠維持自身優勢,將五十年基業傳承下去。Written by: Anson Cheng, Kaya Hsu, Chloe Liu, Andy Miu, Guby Wong
Edited by: Peter Law
Translated by: Michelle Chan
A staircase may mean nothing more than a road to ordinary people, but for COMM people, it means a lot. Creative Director of Ogilvy & Mather Buji Ng, Business Development Director of Urban Spring Helen Chan and advertising expert Barbara Fu came back to the staircase full of memories after many years, talked about their young and joyful school days at COMM.
Recall university moments, unforgettable story of staircase
The three COMM graduates in 1997 all agreed that the staircase on the Old Campus was the most important in their memory of university life. That was the must-go way to class and the best place to kill time, so the three graduates called it "our little community", where they enjoyed their time together there every day. Barbara remembered COMM students from all majors gathered there and shared their opinions from entertainment to social issues. She said, "The academic environment at COMM is perfect for learning. No matter we study film, PRA or journalism, as one of the COMM people, we are dedicated to the society."
Inheritance of COMM people
Even Helen, Buji and Barbara graduated years ago, they never forgot to contribute their most to school. Barbara and Helen taught at school as part-time lecturers and Buji took part in the promotional video production of school last year. Helen believed "this is an inheritance" and the other two friends nodded. What makes COMM incomparable? They all answered "networking". Helen explained she always asked COMM teachers if they would refer any students to her when she looked for an internship, "I feel a sense of familiarity when I meet alumni in the workplace. I guess that is the sense of 'COMM people'." Creative director, Buji looked forward to cooperating with the junior students as well, "Working with COMM people, we atomically synchronise and strive for the same goal."
Continue the legend of COMM over half century
The School of Communication has nurtured numerous outstanding communication talents over the past 50 years. It is never an easy task to build the reputation. "From zero to now, the School has cultivated many talents who support the industry," Barbara was proud that the School stood up despite the dramatic changes of the society over time, "The School is an indispensable piece of the University, as if water is essential to human body." She wished COMM could uphold its competitiveness and continue to prosper based on the 50-year foundation.
編/羅子豐
樓梯,對普通人來說,可能只是一條人來人往的平凡道路。但對香港浸會大學的傳理人而言,卻有著不一樣的意義。奧美集團廣告創作總監吳慧雯、城泉市場發展總監陳凱欣、以及資深廣告人傅若茵,相隔多年,再次回到這條滿載回憶的大樓梯,細訴那些年的青䓤歲月,懷緬昔日於浸大就讀傳理系的美好時光。
回憶大學生涯 難忘樓梯情懷
要數在浸大求學時最寶貴的回憶,三位同是畢業於1997年的同學不約而同地指向位於「舊校」的大樓梯。對她們而言,大樓梯不僅是上課的必經之路,更是彼此歇腳的好地方。她們將其稱之為「我們的小社區」,每天促膝談心,風雨不改。傅指出,不同專修的同學都會聚在此交流,分享看法。除了吃喝玩樂,也會討論時事。傅更直言:「傳理系擁有濃厚的學術氛圍,無論修讀電影,公關廣告,還是新聞的,作為傳理人,都會有意識去關心社會,為其出一分力。」
傳理人 脈搏相連
儘管離校多年,三人亦不忘回饋母校。現時,傅與陳均在校擔任兼職講師,而吳去年亦協助拍攝傳播系宣傳影片。陳認為:「這就是一種傳承。」身旁兩位「老友」亦紛紛點頭和應。問到浸大傳理有何優勢?她們異口同聲地說:「人脈。」陳表示,在招聘實習生時,都會先問問傳播系老師有沒有學生介紹。「在職場上,每每遇到校友,都有種說不出的親切感,大概是一種傳理味。」作為創作總監的吳,亦表示十分期待能夠與師弟師妹合作。「與傳理人做事時會自動連繫在一起,有著一致的目標。」
跨越半個世紀 延續傳理傳奇
邁向金禧的傳理學院,在半世紀的康莊大道上,孕育出不少傑出的傳理人才,一切名望及口碑皆得來不易。「由零到現在,傳理學院為傳播界培育了不少中堅份子。」符表示,傳理學院有如水一樣,生生不息,縱使經歷時代轉變,但一直沒有退卻。「浸大不能缺了傳理,正如人不能缺少水一樣。」她期望,傳理學院能夠維持自身優勢,將五十年基業傳承下去。Written by: Anson Cheng, Kaya Hsu, Chloe Liu, Andy Miu, Guby Wong
Edited by: Peter Law
Translated by: Michelle Chan
A staircase may mean nothing more than a road to ordinary people, but for COMM people, it means a lot. Creative Director of Ogilvy & Mather Buji Ng, Business Development Director of Urban Spring Helen Chan and advertising expert Barbara Fu came back to the staircase full of memories after many years, talked about their young and joyful school days at COMM.
Recall university moments, unforgettable story of staircase
The three COMM graduates in 1997 all agreed that the staircase on the Old Campus was the most important in their memory of university life. That was the must-go way to class and the best place to kill time, so the three graduates called it "our little community", where they enjoyed their time together there every day. Barbara remembered COMM students from all majors gathered there and shared their opinions from entertainment to social issues. She said, "The academic environment at COMM is perfect for learning. No matter we study film, PRA or journalism, as one of the COMM people, we are dedicated to the society."
Inheritance of COMM people
Even Helen, Buji and Barbara graduated years ago, they never forgot to contribute their most to school. Barbara and Helen taught at school as part-time lecturers and Buji took part in the promotional video production of school last year. Helen believed "this is an inheritance" and the other two friends nodded. What makes COMM incomparable? They all answered "networking". Helen explained she always asked COMM teachers if they would refer any students to her when she looked for an internship, "I feel a sense of familiarity when I meet alumni in the workplace. I guess that is the sense of 'COMM people'." Creative director, Buji looked forward to cooperating with the junior students as well, "Working with COMM people, we atomically synchronise and strive for the same goal."
Continue the legend of COMM over half century
The School of Communication has nurtured numerous outstanding communication talents over the past 50 years. It is never an easy task to build the reputation. "From zero to now, the School has cultivated many talents who support the industry," Barbara was proud that the School stood up despite the dramatic changes of the society over time, "The School is an indispensable piece of the University, as if water is essential to human body." She wished COMM could uphold its competitiveness and continue to prosper based on the 50-year foundation.







